Private beta live in Italy

Travel smarter,
connect deeper.

A living map of the tours, workshops and tables real travellers loved. Pin what moved you, let AI turn those pins into a plan that actually works, and get told the moment a price drops.

Free for travellers, always. We’ll only email you about your city opening.

pins dropped
48,900

pins dropped

local experiences
2,140

local experiences

avg. price-drop saving
31%

avg. price-drop saving

The Rialto Bridge in Venice

Cicchetti crawl

Venice

A plate of spaghetti alle vongole

Alle vongole

Naples

The village of Vernazza in Cinque Terre seen from the coastal path

Sunrise trail

Vernazza

Fruit and vegetable stalls at an open-air market

Morning market

Bologna

WhereWeGo app icon

Price drop on your watchlist

Hands-On Pasta Workshop, Florence

€89€72938 pins

  • Rome
  • Florence
  • Venice
  • Bologna
  • Naples
  • Palermo
  • Turin
  • Verona
  • Cinque Terre
  • Siena
  • Lecce
  • Genoa
How it works

Pin it. Plan it. Go.

Three steps, and none of them involve a spreadsheet or twenty open tabs.

  1. 01

    Pin it

    Drop a pin the moment something is worth remembering — a tasting menu in Bologna, a sunrise trail in Liguria. Add a note, a photo, a price.

  2. 02

    Plan it

    Pick a city and a pace. The AI Itinerary Studio turns your pins and the community's best-rated spots into an hour-by-hour plan you can edit.

  3. 03

    Go

    Book straight with the local operator. Watch anything you are not ready for yet, and we ping you the moment the price falls.

Features

Everything you need to plan the good parts of a trip.

We deliberately do not sell you a flight or a hotel room. We do the part the big platforms treat as filler.

Discovery

The community map

Every pin is a real place someone went, with the note they wrote afterwards. Filter by who you trust: friends, families, food obsessives.

Planning

AI itinerary builder

Feed it your saved pins, your dates and how fast you like to move. Get a realistic day plan with walking times, not a wish list.

Savings

Price-drop alerts

Watch a boat tour or a chef's table. When the operator moves the price, you hear about it before the seats go.

Focus

Local experiences only

No flights. No hotel arbitrage. Tours, workshops and restaurants — the categories the big platforms treat as an afterthought.

Community

Travel circles

Follow the people whose taste you actually share. A circle's map becomes a shortlist you can plan from in one tap.

Trust

Owner-run merchant profiles

Menus, seasons and availability kept current by the person who runs the place — not scraped, not months out of date.

Where the others stop

A trip log, a planner and a review site walk into a bar.

Polarsteps remembers where you went. Wanderlog organises where you might go. TripAdvisor sells you a hotel on the way. None of them close the loop between a place you trust, a plan you can follow and a price worth paying.

Feature comparison between WhereWeGo, Polarsteps, Wanderlog and TripAdvisor
CapabilityWhereWeGoPolarstepsWanderlogTripAdvisor
Community map of real, dated pinsYesYesNoNo
AI itinerary built from your saved pinsYesNoYesNo
Price-drop alerts on tours & tablesYesNoNoNo
Local experiences as the main eventYesNoNoNo
Profiles maintained by the ownerYesNoNoYes
Ranking that ad spend can't buyYesYesYesNo

Comparison reflects the core traveller-facing product of each platform as positioned by WhereWeGo.

Local experiences

Tours and tables, not terminals.

A sample of what the map looks like in Italy right now — every listing run by the people who actually host it.

Get early access
Several plated Italian dishes photographed from above on a restaurant tableTourPrice drop

Rome

4.91,204 pins

Trastevere Twilight Food Crawl

Six stops, four courses and one very opinionated guide across Rome's oldest dining quarter.

€79€64per person
The colourful cliffside village of Manarola in Cinque Terre above the seaTour

Manarola

4.82,867 pins

Cinque Terre Coastal Trail & Focaccia Stop

The cliff path between the villages, timed so you reach the focaccia oven while it is still warm.

€48per person
Two people cooking together at a kitchen counter during a pasta workshopWorkshopPrice drop

Florence

5.0938 pins

Hands-On Pasta Workshop

Three shapes, one ragù, and a table you sit down at afterwards with everything you made.

€89€72per person
A glass of red wine held up in front of vineyard rows in TuscanyTour

Greve in Chianti

4.71,502 pins

Chianti Vineyard Tasting

A family estate, five pours and the walk between the rows that explains why they taste different.

€55per person
Venice Grand Canal at golden hour with the Santa Maria della Salute domeRestaurantPrice drop

Venice

4.92,011 pins

Cicchetti & Canals Evening Walk

Four bàcari the day-trippers never reach, ending on a quiet canal with an ombra in hand.

€68€58per person
Trays of freshly churned gelato in a gelateria display counterWorkshop

Bologna

4.8676 pins

Gelato Masterclass

Churn your own pistachio, learn why the good stuff is never neon green, and take a tub home.

€39per person

Sample listings shown for illustration. Prices, ratings and pin counts are fictional.

AI Itinerary Studio

Tell it how you travel. Get a day you'd actually enjoy.

This is the real planner, running live on this page. Set a brief and watch it draft an hour-by-hour route of local experiences.

From the beta

Travellers and merchants, same map.

We planned nine days across Emilia-Romagna from pins our friends had already dropped. Not one filler afternoon, and we ate like locals every night.

Sofia MarchettiTravels with two kids, Milan

The alert did the work. I watched a cooking class for three weeks, it dropped nineteen euro, and I booked it from the notification.

Daniel OkonkwoWeekend traveller, Berlin

Our trattoria used to live or die by one review site. Now guests arrive because someone they trust pinned our table — and they arrive booked.

Giulia FerreroOwner, Trattoria del Ponte

Placeholder testimonials from our private beta, shown for illustration.

For tour operators & restaurants

Be the pin people plan their day around.

Travellers arrive at your door already convinced, because someone they trust pinned you. A promoted profile puts you in front of them on the map, in the city page and inside the itineraries our AI writes for your area.

  • Owner-controlled profile with menus, seasons and live availability
  • Eligible for placement inside AI-generated itineraries in your area
  • Targeted ad placement on nearby maps and city pages
  • Watchlist tools — announce a price drop to everyone already watching you
  • Dashboard of pins, watchers, saves and click-throughs
  • No commission on bookings during the launch period
Warm, softly lit restaurant dining room with wooden tables and hanging lamps
$79/ month

≈ €75 for Italian merchants · billed monthly · cancel any time

Secure hosted checkout. Card details never touch WhereWeGo.

Launch pricing for the Italian beta. No commission on bookings, no setup fee, and you keep your own guest relationships.

FAQ

The questions we get asked most.

A map where travellers pin the tours, workshops and restaurants that were actually worth it — and an AI planner that turns those pins into a day-by-day itinerary you can book.

WhereWeGo app icon

Your next trip is already
on someone’s map.

Join the waitlist and we’ll open your city with a hundred pins already on it. Free for travellers, forever.

Free for travellers, always. We’ll only email you about your city opening.

Run a tour or a restaurant instead? Claim your merchant profile.